This is or latest video production creating a case study video for Cedar Bay and their work with KLN Family Brands, a manufacture of human and pet food products located in Perham Minnesota.
Cedar Bay among other things, makes software specifically for the ERP (Enterprise Resource Planning) software called IFS. IFS is software that is used throughout a company so it all ties in and talks together – from planning, production, shipping/receiving, human resources, payroll etc. Cedar Bay makes an add on software which in turn simplifies IFS for folks on the warehouse floor at KLN. In the process of creating this case study video, New World Productions conducted several interviews with key senior staff members from KLN Family Brands discussing how Cedar Bays applications have worked out and the success that they’ve had since integration took place. In addition NWP captured a variety of b-roll footage in one of KLN’s main manufacturing facilities where the software was being implemented so as to demonstrate its use in action.
Creating connection with customers is essential these days to differentiate your company from the rest of the pack. A case study video is an excellent example of how New World Productions can help create a video that communicates true value to its audience. By telling the success stories from the point of view of real customers and in their own words, a case study video can provide insight, and authenticity to your next product or service marketing campaign.