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  • Todd Gross

How Much Does A Video Cost?



This is an age old question, and one we get here at New World Productions all too often. "How much does a 60-second video cost? Well, the simple answer is we have no idea. Reason? Because there is no price per pound when it comes to video. Our explanation for this is pretty much our staple response to this question every time. Are you looking to create 60-seconds of a talking head, or 60-seconds of helicopters, limousines, pyrotechnics, professional talent, multiple locations, hair, makeup, wardrobe, etc, etc, etc. Yes, there is a little and or a lot that can go into a 60-second video.


So the next time you’re looking for a quote for a video, and especially if you’re looking for one on the quick. Please be ready with as many details as to the content of that video as possible. This will help ensure the most accurate costs for your video as possible and save everyone a lot of time to boot.


What are some of the key aspects to your video to think about when you’re looking for a quote? Here’s a list to follow: What is the estimated video length? What are the number of locations to be shot at for the video? How many people are to be featured on camera in the video? Will the video require professional scripting and or talent? Will the video need a voice over artist? Does the video require graphics? So on and so forth.


A good video producer will take the time to work with you in determining the full needs of your video, provide you options for being cost effective as well as suggestions for achieving an engaging quality video specifically tailored for your viewing audience.