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  • Writer's pictureTodd Gross

7 Top Reasons Why Your Business Needs to Start Using Video for Marketing in 2023.


1. Increased Engagement: That’s right, video is the most engaging form of content you can use to increase engagement with your targeted customer audience, plan and simple. So, you best have at it!


2. Increased Brand Awareness: Your videos can be used to communicate your brand message in a more engaging, personal, and impactful way, helping to increase brand awareness. So, get out there and meet some new people.


3. Increased Reach: Video can be shared across multiple channels and platforms, Da! So why not be increasing the reach of your message.


4. Improved Conversion Rate: Video can be used to explain your companies complex concepts and ideas in an easy and concise way, leading to improved conversion rates.


5. Increased Traffic: Videos can be used to significantly drive organic traffic to your website, helping to increase your businesses overall visibility.


6. Increased Customer Loyalty: Video can be used to foster customer loyalty and create a positive connection with your customer base. Let's face it, people want to know who they're actually doing business with these day. So why not get to know one another.


7. Cost-Effective: Video is a really cost-effective way of marketing your business, making it a great option for small businesses with limited budgets.

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